Official Merch for the Belgian Olympic Team

Official Merch for Team Belgium

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Merch that brings a country together

When the Belgian Olympic and Interfederal Committee (BOIC) approached us for a potential merchandise collaboration, we knew we had to give it our all. 

The BOIC wanted official merchandise that Belgian fans could buy and support their country with during the 2024 Olympics in Paris, France.

We delivered a range of branded merchandise, including limited edition, collectible items, made to commemorate the 2024 Olympics. 

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A team effort:

Our Account Manager worked closely with our in-house creative teams to craft a substantial, creative merchandise proposal, complete with custom-made mock-ups. 

We showcased a range of items, from stock, to custom-made. That way, the BOIC team could truly envision Team Belgium's branded merchandise brought to life.

Eventually, the BOIC chose the following items for their branded merchandise:

  • Relay stick
  • Pen
  • Spiral notebook
  • Bottle
  • Foldable beach chair
  • Skateboard deck 
  • Facial paint stick
  • Mugs
  • Drawstring bag
  • Keychains
  • Socks
  • Head/Wristband set

We got to work --and before we knew it, our products were ready to reach Team Belgium's supporters. 

Left: A mock up of a billboard, included proposed notebook, Crocs charms, pencil, notebook, and luggage tag. 

The outcome:

We delivered BOIC's merchandise early in 2024, just in time for Belgian supporters to start gathering their supporter merch, and gear up for Paris.

The items are available on the Team Belgium web-shop with two of the items being collectible, limited edition: The skateboard deck, and the relay stick. It's custom-made, hyper branded items such as these that will take your brand to the next level. 

View some of the Kick And Rush x Team Belgium merchandise below:

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Take your brand to the next level

At Kick And Rush, we're in the business of stimulating the human senses with brand objects. Have an idea of the perfect merch item? Or have questions about the merch-buying process? Speak with one of our merch experts below: