Merch that brings a country together
When the Belgian Olympic and Interfederal Committee (BOIC) approached us for a potential merchandise collaboration, we knew we had to give it our all.
The BOIC wanted official merchandise that Belgian fans could buy and support their country with during the 2024 Olympics in Paris, France.
We delivered a range of branded merchandise, including limited edition, collectible items, made to commemorate the 2024 Olympics.
A team effort:
Our Account Manager worked closely with our in-house creative teams to craft a substantial, creative merchandise proposal, complete with custom-made mock-ups.
We showcased a range of items, from stock, to custom-made. That way, the BOIC team could truly envision Team Belgium's branded merchandise brought to life.
Eventually, the BOIC chose the following items for their branded merchandise:
- Relay stick
- Pen
- Spiral notebook
- Bottle
- Foldable beach chair
- Skateboard deck
- Facial paint stick
- Mugs
- Drawstring bag
- Keychains
- Socks
- Head/Wristband set
We got to work --and before we knew it, our products were ready to reach Team Belgium's supporters.
Left: A mock up of a billboard, included proposed notebook, Crocs charms, pencil, notebook, and luggage tag.
