Upcycled Apparel for Total Lub

Upcycled Apparel for Total LUB

From outdated work-wear to sustainable essentials.

In 2022, Total LUB underwent a rebranding, prompting a re-evaluation of its approach to daily work-wear management. With 125 jumpsuits and 513 polos rendered obsolete by their new logo, the company sought to minimize waste and, consequently, promote sustainability.

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Upcycling: Giving merch a new life

Solution:

After working closely with our representative, Total LUB opted for upcycling. We contacted ESAT, a local producer in Nantes, so they could help us transform surplus work-wear into sustainable accessories.

Results:

The initiative repurposed 125 jumpsuits and 513 polos into 109 pouches, 150 laptop bags, and 150 tote bags, effectively reducing textile waste and diminishing carbon footprint.

By supporting local artisans and promoting environmental responsibility, Total LUB's initiative fosters economic empowerment and social inclusion within their community.

We always seek to provide our clients with the most sustainable option for their branded merchandise. This is just one of many ways to make the world of merch a little greener.